5 Top Web Design Trends in 2025

Even though in 2024 we saw numerous design trends that were adopted by various companies and businesses, in 2025 new web design trends are arising, that are surely changing the way designers develop their projects. 

It’s important to stay up to date with the latest trends in order to be able to implement them on your website redesign. What is the most unattractive thing to a website? To have a design that is outdated and needs improvements to achieve the latest web standards. 

Check this out to find the latest web design trends that surely need your focus in 2025. Indeed, some fundamental aspects of the website will always remain the same, such as data security, loading times, or even the user-friendliness of the interface. But to attract more customers, you need to make changes from time to time according to the current modern web design trends. 

In 2025, designers are more focused on creating website redesigns that offer a higher level of digital comfort. Compared with the past years, when all creators were focused on developing cool websites to visit with saturated colors that could attract customers, now, the color design trend leans toward color palettes that are more calming and comforting, ensuring a smoother reading experience. 

The majority of the websites are involved in this trend now and provide color palettes that significantly reduce visual fatigue. People are currently spending almost the entire day reading or working on digital devices, and eye strain is more present than ever. Try to implement in future projects, color schemes that have natural tones with a touch of warmth.

Probably a controversial trend is the artificial intelligence in web design. This advanced technology is now capable of creating and developing high-quality images that designers can use in the prototyping stage, or even in the final product, using AI-generated images. 

Artificial intelligence is able to improve certain websites based on advanced creativity. Using AI, various websites have the chance to try and see how the target audience will respond to these image types. 

So, if you are looking to spice up your website and have a cool website redesign, you can try implementing AI-generated images. 

We must admit that micro-interactions play an important role in those cool websites. These types of interactions usually have the highest impact on users because they can differentiate between two high-quality websites. 

When users have a smoother navigation experience, they tend to prefer that website instead of a similar one without micro-interactions. The most usual implementation is when users hover over a link, and it changes colors when they click on it. 

Typography has become an important aspect of every website redesign, and with the wrong font, your cool design can be easily transformed into an unattractive one. In 2025, Serif fonts are again in trend and more and more websites use a Serif font for all headlines and Call-to-Actions in order to add familiarity and warmth to their cool websites. 

Even more so, maximalist typography has gained more popularity in designs, with layered texts that easily capture the user’s attention. Usually, this maximalist design technique combines the Serif and Sans-Serif fonts to create custom website redesigns for different brands.

Because companies and businesses focus now on the overall user’s interaction with their website, animated scrolls are a key aspect that can improve navigation. Users are looking to have a dynamic digital interaction, and scroll interactions and animations are able to create a new, attractive experience for them. 

Try to implement scroll-triggered animations in order to have more natural interactions, where users can anticipate the next content based on their navigation actions. You can implement the animated scrolls to reveal certain elements to create layered visual content.

It’s true that the most recent web design trends will significantly improve your website design. But sometimes, your website or the target audience is not responding well to these recurrent changes. 

Keep in mind that a social media platform or email marketing design can be more flexible in design compared with an already existing website.

If you are looking to always follow the web design trends, make sure that fundamental elements such as SEO ranking or the overall brand identity remain similar or unchanged. If you change everything about your website from time to time, your daily users will become confused and will not recognize your brand online. 

We at uinkits understand the importance of great user experiences and creating amazing UI designs. That’s why we’ve developed a Figma UI Kit with design components that include these essential UI elements that enable you to design intuitive and user-friendly interfaces effortlessly.

“You press the button, we do the rest.” – Kodak.

Inspired by this iconic tagline from Kodak, we believe in simplifying the design process for you. Our Figma UI Kit, uinkits, is a complete design system with UI components that allows you, as a UI UX designer, to create your products as quickly as pressing a button.

Our design system includes UI components, icons, variables, cards, buttons and everything you need for your design process. All you have to do is take your UI design component needed, and you’re ready to use it in your designs!