The login page is probably the most important aspect of a website or app because it represents the first contact that the user has with the product. So, in a simpler way, based on the login user experience, potential customers and users will make their first impression.
That’s why is so important to pay attention to every detail included in the login screen, in order to make sure that every element of the design is placed best and makes the entire process much easier and intuitive.
Key Features of a Login Page
When creating the login page for a website or an app it’s crucial to consider various factors in order to ensure a smooth user experience and a secure design. The login page often represents the interest that the designer has in creating a user-centered project, and he must take into consideration the following factors:
Simplicity in the UI Design: it’s important to create a clean login page design that is able to avoid confusion for users. Try to use minimalistic layouts, simple labels, and intuitive elements that users will recognize easily.
Responsive Design for both Mobile and Desktop: users are currency using different websites and apps from both mobile and desktop, and it’s important to develop a login page design that can be adapted for different screen sizes and remain consistent through the entire login process.
Security characteristics: because recently have been recorded more and more security issues, it’s important to have a data security feature such as two-factor authentication or biometric login options to provide a more secure product for users.
Social Media Inclusion: a login page that has a social media integration will be more attractive for users because it will make the login process faster via social media accounts. This feature will make the login process more convenient for users.
Best Login Page Design Examples in 2025
Credits: Spotify
Spotify - Login Page
This creative login page design from Spotify runs on a dark theme with highlights to accentuate the text. The Spotify login page is a great example of social media integration because it gives the option to log in with several platforms such as Google, Facebook, or Apple.
Why is a great login page idea?
To make the login process as simple as possible, Spotify gives the “Remember me” option for users, along with the highlighted “Forgot your password” button that will make the resetting process easier.
This login screen sets the atmosphere for the entire user experience, as Spotify is an intuitive music streaming service that provides a simple interaction with its users.
Credits: Canva
Canva - Login Page Example
With a colorful background, Canva’s login page provides a visually appealing and simple design. It should be mentioned that this creative login page design aligns with the company’s mission to make design accessible for everyone not only for designers.
Why you should consider this login page example?
The login process is self-explanatory and features an easy-to-read text with aligned elements and simple buttons. The Canva login page template uses CTA buttons for login and sign-up.
Has social media integration and provides the option for users to log in with an Apple, Google, or Facebook account directly into the design platform.
Credits: Duolingo
Duolingo - Login Page
Duolingo is the best login page example of how the login process can be according to the brand’s personality. This creative login page design is able to reflect the platform’s funny approach while offering a seamless user experience.
Key features of the login page design:
The Duolingo login page example features a simple and minimalist layout that is able to avoid any distractions. Here the priority remains the login process which is straightforward and ensures easy access to the Duolingo account.
The login page template features visually appealing illustrations such as the Duolino popular mascot and other elements that are specially placed to provide a playful page.
Credits: IKEA
IKEA - Creative Login Page Example
This Ikea login page design is the perfect example of how a login page can be at the same time simple and effective for users. The Ikea login page features perfect the brand’s colors and accentuates the text without any additional changes.
Why Ikea represents a good login page template?
Has an additional feature that allows users who don’t have an Ikea account to sign in using a one-time code sent through SMS to them.
Its simple and clean design ensures a smooth user login experience while being a visually appealing website.
Credits: Netflix
Netflix - Login Page Example
Netlix’s login page design is the perfect example of how a login page can be at the same time simple, user-centered, and visually appealing. This login page example is able to align with the streaming service’s brand personality while allowing users to have easy access to their accounts.
What makes this a creative login page design?
The page’s background changes according to the trending movies and also on the country. All countries have a different background that reflects the country’s preferences.
Call-to-Actions buttons are bold and easy to find, making sure that users have a seamless user experience.
The fast recovery link ensures that users who face issues in the login process will be satisfied with the resetting password experience.
We at uinkits understand the importance of great user experiences and creating amazing UI designs. That’s why we’ve developed a Figma UI Kit with design components that include these essential UI elements that enable you to design intuitive and user-friendly interfaces effortlessly.
“You press the button, we do the rest.” – Kodak.
Inspired by this iconic tagline from Kodak, we believe in simplifying the design process for you. Our Figma UI Kit, uinkits, is a complete design system with UI components that allows you, as a UI UX designer, to create your products as quickly as pressing a button.
Our design system includes UI components, icons, variables, cards, buttons and everything you need for your design process. All you have to do is take your UI design component needed, and you’re ready to use it in your designs!